http://localhost:8080/trac/ticket/650 <p> Sarah will be working on the TN strategy and this is about the content and comms tactics therein. The guiding principle is to use TN.org as the most suitable place for this material and conversations, and social media and direct mailshots for marketing and communicating it (because Sarah/TN cannot manage multiple conversations in multiple locations atm). </p> <p> This is work for Sam to do from January onwards </p> <ol><li>set up a landing page ".../TN-strategy-consultation" with its own RHS block with manual links to different documents and interviews </li></ol><p> SAM this can be a normal page with anchor links etc. </p> <ol start="2"><li>Use of blogs </li><li>Rob's for outreach - it's got the momentum - for updates/alerts/subscriptions </li><li>Sarah's for continuity (and looking back at it) - using tag "fn-strategy-consultation" </li></ol><ol start="3"><li>other places for comms/engagement </li><li>Forums not good; too open to trolls and spam; better in blog comments </li><li>webinar? Possibly if suitable </li><li>FB, twitter, other marketing channels - for marketing only </li><li>online meeting with national hubs - quite possibly </li></ol><ol start="4"><li>Direct Mail shot to PPOCs </li><li>Sarah Let Sam know if this is happening; Sam you'll need to do an export of PPOCs (<a class="ext-link" href="https://www.transitionnetwork.org/admin/reports/initiatives/primary-contacts"><span class="icon">​</span>https://www.transitionnetwork.org/admin/reports/initiatives/primary-contacts</a>), tidy and dump into mail chimp using the standard template </li></ol> en-us /trac/chrome/site/TransitionNetwork-Logo-Web-Small.jpg http://localhost:8080/trac/ticket/650 Trac 0.12.5 ed Thu, 19 Dec 2013 16:44:40 GMT http://localhost:8080/trac/ticket/650#comment:1 http://localhost:8080/trac/ticket/650#comment:1 <ul> <li><strong>description</strong> modified (<a href="/trac/ticket/650?action=diff&amp;version=1">diff</a>) </li> </ul> Ticket sam Tue, 11 Feb 2014 12:42:18 GMT http://localhost:8080/trac/ticket/650#comment:2 http://localhost:8080/trac/ticket/650#comment:2 <ul> <li><strong>status</strong> changed from <em>new</em> to <em>closed</em> </li> <li><strong>resolution</strong> set to <em>fixed</em> </li> </ul> <p> Done with a webform in the end </p> Ticket